Commercial Lending Trends: The Need for A Complete Platform

28 Aug 2024

15 min read

The pandemic changed how businesses operated. Restaurants, malls, grocery stores, and public spaces shut down. Employees operated from home. Offices remained vacant and unlit. Technology enabled every transaction and work process.

But the world settled on a new normal after COVID, and 2023 saw a record number of new business registrations in the US—and consequently, the commercial lending market is expected to grow from $9.7 tn in 2020 to $27.4 tn by 2028 at an annual growth rate of 14.4%.

In parallel, the commercial loan software market is booming as well and is expected to reach $23 bn in value by 2030—more and more businesses are turning to such digitized solutions due to the increased complexities of lending processes, which necessitate sophisticated tools to manage the commercial loan life cycle

Commercial lending today has to adopt new technology to meet shifting market demands. While players in this market are updating their business models and tech stack, there is still a need for an end-to-end digital solution that can handle the entire commercial process from end to end

In this article, we will discuss how personalized lending can assuage customer uncertainty in a high-interest, high-inflation environment and also consider how commercial lenders are adopting new technology just to meet shifting compliance regimes. We will also examine the rise of sustainable banking and green lending risks and finally make the case for a comprehensive commercial lending solution.

What are commercial lending trends?

Commercial lending trends are evolving patterns in corporate finance that are driven by economic conditions, technological advancements, and regulatory changes. The key developments include digital lending and automation, where fintech and artificial intelligence play a significant role. Intelligence simplifies loan approvals and risk analyses. Beyond traditional financial institutions and alternative lending sources, including peer-to-peer funding and online lenders, are opening access. 

Lending with an eye toward ESG is growing; banks are choosing companies that complement sustainability initiatives. Rising rates of interest are influencing borrowing expenses, which makes companies more wary. Customized loan products and embedded finance solutions are becoming increasingly popular because they provide flexible, industry-specific funding choices for companies of all kinds.

Are Customers Waiting for Better Lending Conditions?

While the economy is not in recession, many Americans are worried about it. Unemployment is down, GDP is on the rise, and the Fed’s move to increase interest rates is pushing inflation down.

Of course, interest rates have been at their highest in 22 years, at 5.25-5.5%. Subjective perceptions and steep interest rates have naturally made businesses wary of borrowing, and small businesses are especially concerned about their capacity to weather economic flux if they take on more debt.

However, loan volumes did increase by 0.25% in March of this year , indicating that banks are loosening their lending policies in response to an improving economic outlook. And let us not forget the record number of business registrations—they will need funds more than now and then, and commercial lending volumes may not remain depressed for long.

These are conditions where customized, personalized, and flexible lending solutions become paramount.

The Allure of Personalization Alone—in Commercial Lending

Commercial lending is no longer about lending alone—businesses want services that help them manage their finances better as well. They want real-time financial data about their debt obligations, custom dashboards, easy access to relationship managers, and bespoke loan products.

This commercial lending trend is the result of a broader change in customers’ borrowing preferences. Today’s customers are used to services that blend human and digital interaction and anticipate, rather than address, their needs. They have similar expectations from their commercial lenders. According to a report by Capco, 72% of customers want and value personalized commercial services. Many are willing to pay for digital alerts about recurring payments but also desire one-on-one conversations with bank representatives rather than a chatbot for guidance. Those who rate personalization as “highly important’ are also willing to share feedback on their experiences. All the evidence indicates that they value digitization, but not when it becomes a barrier to smooth operations.

Such a clientele would undoubtedly prefer flexible loan terms, proactive outreach, transparent online communication, and simplified and digitized application processes. This is why KPMG suggests not just a core modernization of commercial lending processes, but a broader digital transformation of a lender’s operations.

But technology integration doesn’t just address the customer’s needs. It also helps lenders navigate an increasingly complex and stringent regulatory environment.

The need for advanced credit decision-making models

While borrowers value personalization, sophisticated credit decision models are all but necessary for players to thrive in the current commercial lending landscape. Transitioning to such new models is not easy. Many banks face challenges due to limited data sources, simple analytical tools, reliance on subjective assessments, outdated and inflexible models, and concerns about time-to-implementation and regulatory scrutiny.

However, adopting such models gives stellar results—they have boosted revenue by 5-15%, decreased credit losses by 20-40%, and improved efficiency by up to 40%. Automating many aspects of the assessment process and eliminating much of the paperwork helps quickly identify the right customers and improve their experience using straight-through processing. Accurate predictions of default risk help lenders figure out how much capital and provisions they need to keep on hand. Case prioritization through automation also lets lenders spend more time evaluating high-risk but otherwise favorable prospects.

Those who adopt and refine new credit decision-making models gain a competitive advantage while remaining compliant with regulatory strictures, retain more customers who value the improved user experience, and minimize risk through segmentation. The advent of advanced credit decisioning models is a trend in commercial lending that answers the needs of borrowers and lenders.

The Tightening Regulatory Landscape

Early in 2023, almost half of senior loan officers at major U.S. banks said they were tightening credit standards for commercial and industrial loans because of risks in the economy and specific industries. The increase was mostly because of stricter state and federal regulations.

This commercial lending trend is quite recent—the US government has not traditionally regulated commercial lending, while consumer loans were governed strictly by laws such as the Truth in Lending Act (TILA). Now, commercial lenders must comply with new regulations and guidelines introduced at both the federal and state levels, without the sort of uniform framework of a law like TILA.

Tightening regulations are part of a broader push for increased oversight in the financial sector. Regulators seek to enforce sound lending practices where institutions must manage all sorts of risks, ranging from cybersecurity and data privacy to environmental sustainability. Lenders are also pressured to ensure their practices are not just compliant but also aligned with broader societal attitudes about climate change, social responsibility, and corporate governance. The regulatory landscape is fragmented and fraught with challenges.

According to a KPMG report, commercial lenders rate regulatory compliance as one of the primary drivers for transforming their operating models and processes. Digital transformation automates and standardizes compliance processes, ensures data accuracy and privacy, and is agile enough to adapt to shifting regulatory trends. Technology aimed at addressing a lender’s regulatory burden has been dubbed "RegTech’ and is a solution not only to regulatory tightening but also to the risks that come with increasing personalization, flexible loan terms, and meeting other borrower expectations.

Lenders are not just updating their tech infrastructure to meet regulatory challenges. They are trying to make sure that their tech stack is future-proof in terms of customer needs, regulatory changes, and other technological advances in the financial sector.

The adoption of cutting-edge technology

Technology is now a crucial part of the commercial lending industry. Lenders are using digital tools to boost efficiency and reduce costs while improving the customer’s experience with more personalized services.

At the heart of digital lending processes is automation—and this covers everything from loan origination and underwriting to servicing—and when combined with analytics, it also helps lenders and borrowers engage better with each other—AI and machine learning are helping to identify high-potential customers and also tailor products to their needs.

From speeding up approvals to fulfilling compliance requirements, lenders are resorting to technology to meet business demands. Technology can automate loan document reviews, flag exceptions, and even ensure adherence to regulations, both local and federal, letting underwriters focus on higher-value tasks.

Advanced analytics is also helping lenders deal better with risk. Parsing vast amounts of data from multiple sources gives them a comprehensive overview of a borrower’s financial health.

Commercial lending is also becoming more digital thanks to open banking and Application Program Interface (API) integration. These two new technologies make it easier for financial institutions and other service providers to share data, which is beneficial for both the lender and the borrower because it creates an interconnected financial ecosystem.

A McKinsey study has revealed that 75% of the world’s top 100 banks now offer public APIs. For instance, the consumer division of a major financial services company launched a global API hub, allowing developers to share best practices. APIs like Plaid and Yodlee are now commonplace in small-business lending, allowing borrower data to be directly integrated with lenders' systems. Such integration not only improves the speed and accuracy of credit decisions but also allows lenders to offer more personalized and flexible solutions to borrowers.

Technology does not just benefit the lender—it also gives borrowers what they want. Borrowers expect easy access to information and personalized services. Lenders who can deliver this type of experience are more likely to attract and retain customers in an increasingly competitive market.

RegTech, AI, data analytics, open banking, and API integration—all these top commercial lending trends in 2025 form part of a wider digital transformation in the financial services sector. It is not without its challenges, but it brings significant rewards. A McKinsey report states that such a transformation drives much faster credit decisions so customers receive cash up to 80% faster, lowers costs by cutting decision-making time by 30–50% and improves risk decisions, ensuring greater long-term profitability.

The Rise of Sustainable Finance

Sustainable finance is now on the rise because of a growing consensus on environmental, social, and governance principles (ESG). Both businesses and investors are incentivized to prioritize sustainability, and this has led to a greater focus on sustainable finance.

The issuance of green, sustainable, and social bonds reached a record $6 trillion in 2022, underscoring the growing demand for financial products that support sustainability initiatives.

This trend is not just restricted to the US but is a worldwide phenomenon and suggests that a business is more likely to receive funding if it is a green initiative and that it is more likely to thrive if it adopts sustainable practices. Lenders have also done their research and come to the same conclusions. This is why financial products like green loans and sustainability-linked loans (SLL) were created. These products encourage borrowers to set and meet certain social or environmental goals.

According to the Wilmington Trust, sustainability-linked loans could become more popular. This is because any loan can have terms that change if the borrower doesn't meet certain sustainability objectives. However, both green loans and SLLs are subject to stringent regulatory criteria and are not free of risks. A KPMG report on ESG risks strongly advises against simplistic solutions—such as abandoning a ‘brown’ automotive supplier—because that would only damage the lender’s reputation. supplier—

The reputation of sustainable finance is growing. It is a new trend in commercial lending that needs to be charted carefully, and it is better to use a tech-enhanced approach to its attendant risks rather than outdated business practices.

The Case for a Complete Digital Solution for Commercial Lending

Given the commercial lending trends we have discussed, the need for an end-to-end commercial lending software platform is evident. The combination of shifting customer sentiment, tightening regulations, and the adoption of technology underscores the importance of a comprehensive digital solution. Such a platform would streamline the entire commercial lending lifecycle, from application to compliance, risk management, and loan servicing.

Technology integration is already underway, driven by both customer demand and regulatory pressures. Borrowers are increasingly seeking software-enabled solutions that offer personalized experiences and simplify the lending process. At the same time, the complexity of the regulatory landscape requires automated tools that can handle compliance and de-risking with precision and efficiency.

In today’s market, an end-to-end commercial lending software platform represents the natural evolution of an industry that has to constantly hit a moving target, simplifying processes for borrowers, addressing the complexity of regulatory norms, and managing risks both old and new. For lenders looking to stay competitive and meet the demands of modern borrowers, investing in a complete digital solution is the logical next step.

Conclusion

An end-to-end commercial lending platform is perhaps the only answer to the contradictory commercial lending space. New business applications are at a record high, but so are US interest rates. Though it seems to be happening piecemeal, technological transformation is already under way. Borrowers want personalized and streamlined experiences, but their satisfaction requires precise credit decision-making models. Compliance requirements change from state to state—unheard of until recently. Strengthening satisfactory lending and ESG principles is rapidly coming to the forefront but is also subject to serious risks. Financial institutions have to capitalize on current trends or risk becoming obsolete.

While our platform provides an end-to-end solution, it is not a universally applicable product. From loan origination and underwriting to reporting and precise analytics, our automated solution propels revenue generation. By smashing silos with a digitized lending platform, our services enable our customers to maximize growth and operational efficiency. Our granular customer insights allow our clients to scrutinize every prospect thoroughly, making informed commercial lending decisions.

While our platform provides a comprehensive solution, it is not a universally applicable product. We cover the gamut of commercial lending—loan origination, underwriting, reporting, and precise analytics—propelling revenue growth. We smash silos with our digitized lending platform; our services help our customers operate more efficiently, and our customer insights enable our clients to scrutinize every prospect thoroughly, ensuring that no customer is underserved.

Will such a platform manage to resolve the contradictions in the commercial lending sector? Yes.

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